Event Marketer

FEBRUARY 9, 2024

From master classes offering access to experts, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles and creative challenges, there are more than 60 opportunities to explore everything that matters to you in this industry throughout this year’s program.

2024 76

2024 Marketing Trade Shows 2025 76

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

2024 195

2024 Event Management Management Trade Shows 195

Attendease

DECEMBER 13, 2023

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Early and enthusiastic marketing gets attendees excited to register right away. Clear objectives are crucial.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

TicketBud

JANUARY 11, 2024

Characteristics of Hybrid Events Hybrid events have been around for decades – think, televised sports, award shows, political events, or concerts. But more recently, the format has expanded to include seminars, trade shows, career fairs, conferences, and more. Choose appropriate technology solutions.

Sponsorships 126

Sponsorships Trade Shows Sustainability Events 126

Event Marketer

DECEMBER 26, 2023

As they often do, the biggest pop culture trends and business shifts trickled down into live experiences, yielding some of the year’s most impactful event marketing campaigns—and leading us to our top 10 stories. And brands like Canon are delivering with exhibits that feel more like attractions than trade show demos.

2023 72

2023 Trade Shows Sponsorships Sports 72

Socio Events

SEPTEMBER 1, 2022

But when the big day comes, nobody shows up. A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. To simplify the process, here’s what you need to know about marketing and event promotion.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

Trade Shows 105

Trade Shows Sponsorships Advertising Consulting 105

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Think of all your speakers. Mobilize your speakers as event marketing partners.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Eventmobi

MAY 27, 2019

Over 25,000 attendees were treated to a star-studded speaker line-up, keynotes, panel discussions, innovative sessions, expert workshops, and networking galore! The creative display enhances event branding. Great sponsorship opportunities. Part of their sponsorship revenue could cover the cost of the screens.

2019 170

2019 Trade Shows Sponsorships Event Apps 170

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Trade shows.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

GEVME

FEBRUARY 20, 2022

So, knowing the most effective hybrid event strategies has now become instrumental. What is a hybrid event? A hybrid event combines elements of both in-person and virtual events. Creating purposeful experiences has been fundamental to organising events. That said, hybrid events are still evolving.

Speakers 156

Speakers Sponsorships Trade Shows Events 156

Expo Pass

JANUARY 3, 2024

IMEX America: It’s the largest international conference and trade show in the United States, uniting planners from France to the UK and beyond. Across four days in Las Vegas, you’ll participate in 150+ sessions with topics including Event Marketing, Business Practices, and Technology. Win big with event sponsorship.

2023 90

2023 2024 Sustainability Sponsorships 90

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Getting attendees to register or RSVP to your event.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? You can also establish yourself as a thought leader with these events.

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Event Geek

FEBRUARY 18, 2018

Sponsoring industry conferences and exhibiting at trade shows can be great marketing strategies when done right. But every industry has hundreds of events per year and you have a limited marketing budget. So how do you choose which events to sponsor? Download the Event Sponsorship Scorecard.

Conference 90

Conference Sponsorships Trade Shows Travel 90

ePly

APRIL 18, 2023

The EVENTive Entrepreneurs Podcast Looking for a podcast that can help you grow your business, build your community, and make an impact? Then you should definitely check out EVENTive Entrepreneurs – Event & Sponsorship Podcast hosted by Sarah Brush.

Trade Shows 48

Trade Shows Sponsorships Corporate Events Technology 48

Event Leadership Institute

MAY 26, 2021

Born out of dozens of focus groups and interviews with leaders of event teams from every sector of the industry, during the inaugural Business, Design & Strategy Summit, we’re tackling all the top issues, including health pass legalities, boycotts, experience marketplace disruptions, and more. The Future of Trade Shows.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98

Eventscase Blog

MARCH 19, 2024

We exhibited at major trade shows, participated in networking events, and even managed our own events. All of these activities were an opportunity to keep in touch with event organisers like you who have brought the industry back to pre-pandemic numbers. And that’s a win we must celebrate!

2024 59

2024 Trade Shows B2B Sponsorships 59

Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.

Marketing 83

Marketing Sports Hospitality Tourism 83

Hubilo Blog

MARCH 7, 2020

They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. With more than a decade of experience as a professional speaker, Dahlia founded The Meeting Pool , a great source of information for event professionals.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

Event Planning 133

Event Planning Government Event Management 2014 133

Eventtia

NOVEMBER 7, 2022

An event proposal can have various different purposes: securing sponsorships, getting a client as an event planner, getting buy-ins from stakeholders and higher-ups, and so on. Obviously, an event proposal is also important in securing sponsorships, which is often a crucial part of funding any event.

Sponsorships 118

Sponsorships Events Event Planning Food and Beverage 118

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Get attendees to register or RSVP to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Socio Events

SEPTEMBER 16, 2022

No matter what event you’ve planned—whether it be a hybrid conference, trade show, or convention—their satisfaction is your responsibility. Luckily, there are plenty of hybrid event ideas that’ll impress all types of event attendees: 1. Invite well-known speakers and famous guests. Host hands-on workshops.

Event Ideas 98

Event Ideas Sponsorships Event Apps Entertainment 98

Socio Events

MARCH 27, 2023

What type of event are you planning? Once you consider a few questions, you’ll be able to decide what type of virtual event will work best. Here are some popular options: Trade show Virtual conference Seminar Exhibition Product launch or demo Holiday party 4. Is it internal or external? Download the guide 11.

2023 52

2023 Sponsorships Social Media Entertainment 52

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Socio Events

OCTOBER 19, 2022

After all, it’s easy to get overwhelmed by the many different types of events you can choose from. And yet, each event type plays an important role in a company’s event marketing strategy. We’ve compiled a list of eight types of events to make sure you start off in the right direction. Trade shows.

Trade Shows 52

Trade Shows Corporate Events Event Apps Fashion 52

Bizzabo

NOVEMBER 23, 2020

In order to slay the virtual event game, organizers will need to have a thorough understanding of virtual events, including common formats and event types, successful event examples, and how other event marketers are thinking about virtual events. 10 Must-Know Virtual Event Stats.

2020 62

2020 Sponsorships Speakers Events 62

Socio Events

AUGUST 10, 2022

Incorporating a virtual fitness event, such as a yoga break, meditation session, or dance-off, is a fun way for attendees to stay engaged during a long day of speakers and online training sessions. Maximize brand awareness at a virtual trade show. Include sponsored sessions to drive sponsorship engagement.

Event Ideas 52

Event Ideas 2022 Trade Shows Sponsorships 52

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing?

Marketing 79

Marketing Trade Shows Event Marketing Education 79

Event Geek

MARCH 18, 2018

Unfortunately, for far too many marketers, at organization of all sizes, this question is difficult or, even worse, impossible to answer. The hard part is that event marketers have to answer the question with patchy, incomplete data. The Hidden Cost of Poor Data Capture Understanding and calculating event ROI isn’t impossible.

Sponsorships 84

Sponsorships Trade Shows Social Media Corporate Meetings 84

Eventsforce

JULY 21, 2021

The physical on-site booth can cater to in-person attendees on the trade show floor, while the virtual booth can help them reach out to a wider international audience. It is of course down to you as the event planner to decide what sponsorship options you will offer. Many planners offer sponsorship packages.

Sponsorships 106

Sponsorships Events Trade Shows Tech 106

Bizzabo

JULY 5, 2019

Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. Let’s look at the intersection of the B2B marketing funnel and event marketing. What is the Marketing Funnel? The marketing funnel is quintessential to B2B SaaS.

Marketing 68

Marketing Trade Shows B2B Sponsorships 68